Je. Cox, PUBLISHERS, PUBLISHING AND THE INTERNET - HOW JOURNAL PUBLISHING WILLSURVIVE AND PROSPER IN THE ELECTRONIC AGE, Electronic library, 15(2), 1997, pp. 125-131
The role of the publishing process in adding value to, and disseminati
ng, scholarship and research is independent of the means of output. It
comprises the preparation and packaging of information in a form easi
ly accessible by the user. It includes the technical processes of edit
ing, peer review and revision, publication and marketing. The publishi
ng process must continue to provide a guarantee of quality that is rec
ognised throughout the academic community. The emerging importance of
the Internet does not change that role in principle but it does have c
onsiderable impact on how publishers function in the future: 1. Publis
hers need to supplement existing skills with the acquisition of new sk
ills in developing multimedia material and facilitating interaction be
tween scholars without detracting from the authority of the definitive
publication, 2. Publishers will become custodians of intellectual pro
perty rather than producers of printed artefacts. They must add more v
alue to the literature by exploiting different media for different pur
poses or user requirements; 3. Publishers will have to acquire much mo
re hands-on knowledge of, and navigation through, the laws of copyrigh
t and contract, especially in respect of the international legal aspec
ts of electronic publishing; 4. Publishers will work more closely in p
artnership with universities and the research community in order to de
liver electronic information effectively and easily to end-users. Prin
ted and electronic editions of the journal literature will complement
each other; their respective strengths and weaknesses will be analysed
in this paper Journals will become interest groups in which papers wi
ll be placed. New definitions of 'publication': 'journal' and 'literat
ure' will be required.