Electricity industry reform: a case analysis in Australia

Deregulation in the electricity supply industry (ESI) is taking place globa lly and this paper analyses a case of reform in Australia. The focus is on change management rather than the technical aspects of power generation, tr ansmission and retail supply. Change theory has moved on from static models to dynamic models of strategic choice and it is against this background th at the case is viewed. A contextualist approach is employed in which the su bstance, context and politics of change are used to analyse unfolding event s. Management implications of the case are discussed.