The conformal-symmetry principle is used to construct integrable models of
quantum cosmology that have a direct bearing on the observational cosmology
with redshift and the Hubble law. Conformal-invariant field variables allo
w us to establish a relation between standard cosmological models and actio
n functionals appearing in quantum field theory. The conformal-symmetry pri
nciple eliminates the Higgs potential from the Weinberg-Salam model and inc
ludes the Penrose-Chernikov-Tagirov term. In the conformal version of the S
tandard Model of electroweak interaction unified with Einstein gravity, the
Higgs field is absorbed by the space metric, so that elementary-particle m
asses and the evolution of the Universe have the same origin. In the flat-s
pace limit, the a version of the Weinberg-Salam model without Higgs particl
e-like excitations is obtained.