Polling consumers: the rise of market research surveys in Canada, 1929-1941

Authors
Robinson, DJ
Citation
Dj. Robinson, Polling consumers: the rise of market research surveys in Canada, 1929-1941, J CAN HIST, 8, 1997, pp. 187-211
Citations number
86
Categorie Soggetti
History
Journal title
JOURNAL OF THE CANADIAN HISTORICAL ASSOCIATION-REVUE DE LA SOCIETE HISTORIQUE DU CANADA
ISSN journal
08474478 → ACNP
Volume
8
Year of publication
1997
Pages
187 - 211
Database
ISI
SICI code
0847-4478(1997)8:<187:PCTROM>2.0.ZU;2-1