For decades, NHS clinical psychologists have struggled to implement the sci
entist-practitioner model of professional practice. The pressure for effect
iveness and efficiency in health services internationally, and the advent o
f the NHS research and development (R & D) strategy in the UK make this a s
uitable moment to reframe this model, in favour of the more attainable, com
plementary and timely approaches of 'empirical clinician', 'evaluative clin
ical scientist' and 'clinical scientist'. As well as being harmonious with
the R & D programme, these more discrete models of professional practice ca
n facilitate arrangements for basic training and continuing professional de
velopment. In this review paper, the R & D strategy is analysed from the st
andpoint of a 'self-regulation' model, as applied to clinical psychology. T
his psychologically reflexive approach focuses attention on the need for pr
ofessions to observe their own research behaviour, to set appropriate impro
vement goals for themselves, and to alter their behaviour if they are to ad
apt successfully to the changed NHS. The literature concerned with modifyin
g the behaviour of a range of professionals is used to highlight promising
ways to self-manage effectively in the future. (C) 1998 John Wiley & Sons,
Ltd.