We have analyzed two tandem promoters, separated by only about 400 bp, of t
he purple (pr) gene of Drosophila malanogaster, by fusing them to the firef
ly luciferase reporter gene and employing a transient expression assay with
Drosophila S2 cells. Both the distal promoter and the proximal promoter we
re found to function in S2 cells and an about 700 bp long region (-270 to 421), containing both promoters, was sufficient to effect maximal promoter
activity, When the two promoters were analyzed separately, the distal promo
ter was found to be much stronger in its function than the proximal promote
r. At least three different kinds of cis elements near the transcription st
art site appear to play crucial roles in driving constitutive expression fr
om the distal promoter. On the other hand, only a single cia element, which
may play a role in tissue-specific expression, appears to be important for
the activity of the proximal promoter in S2 cells. We propose that the clu
stering of important cis elements near the transcription start sites may be
responsible for the selective regulation of the two tandem promoters.