Results are presented from simulations of a lattice model which exhibits th
e self-assembly of micelles and a well-defined critical micelle concentrati
on. It is possible, unambiguously, to extract the entropy associated with p
acking the chains into a micelle and to demonstrate that micellisation aris
es From a competition between the enthalpy and the packing entropy of the c
luster. The effect; of changing the length of the amphiphile head is report
ed and it is found that the loss of entropic freedom of the headgraups cont
rols the position of the cmc.