Tracking voter reactions to the television advertising

Authors
Kaid, LL Tedesco, JC
Citation
Ll. Kaid et Jc. Tedesco, Tracking voter reactions to the television advertising, LEA COMMUN, 1999, pp. 233-245
Categorie Soggetti
Current Book Contents
Journal title
ELECTRONIC ELECTION → ACNP
Year of publication
1999
Pages
233 - 245
Database
ISI
SICI code