The medical community, along with other government agencies, has created it
s own frame of environmental illness. This frame has been generally accepte
d by the American public. In this paper we discuss framing in general and t
he factors related to how the environmental illness frame has been construc
ted and maintained. We offer a brief history of the medical institution and
illustrate the frame with its definitions of environmental illness. Qualit
ative data from a study of Oak Ridge, a contaminated community located in T
ennessee, are examined to analyze the consequences of challenging the envir
onmental illness frame. Implications for future research are discussed.