A theory of the generalized conductivity for the normal component of the Ha
ll effect is developed. It is shown that the normal Hall effect coefficient
R-0 of microscopically inhomogeneous magnetic alloys GdZnxCu1-x, which at
low temperatures consist of ferro-, antiferro-, and paramagnetic phases, ca
n be described satisfactorily on the basis of an effective-medium theory. T
he experimentally observed relationship between the coefficient R-0 (x) and
the resistivity rho(x) is obtained. (C) 1999 American Institute of Physics
. [S1063-7834(99)02101-2].