C. Lindholm, DOES THE SOCIOCENTRIC SELF EXIST - REFLECTIONS ON MARKUS AND KITAYAMAS CULTURE AND THE SELF, Journal of anthropological research, 53(4), 1997, pp. 405-422
This paper argues that there are a number of logical errors, methodolo
gical flaws, and ethnographic misconceptions in Markus and Kitayama's
famous claim (1991) that non-Western sociocentric and interdependent s
elves are the polar opposites of Western egoistic independent selves.
In fact, completely opposite conclusions about the nature of Eastern a
nd Western selves (or self-representations) can be drawn from the data
Markus and Kitayama have themselves provided. Perhaps, then, the diff
ering actions, beliefs, and motivations of individuals in the East and
the West can best be understood not as due to a mysterious ''self'' b
ut as reasonable and predictable human responses to divergent patterns
of power and constraint. The paper concludes with a short considerati
on of two classical Japanese literary texts to illustrate the case tha
t interdependence is not a satisfactory description of the Eastern exp
erience of the self.