Sj. Vitell et Fn. Ho, ETHICAL DECISION-MAKING IN MARKETING - A SYNTHESIS AND EVALUATION OF SCALES MEASURING THE VARIOUS COMPONENTS OF DECISION-MAKING IN ETHICAL SITUATIONS, Journal of business ethics, 16(7), 1997, pp. 699-717
The authors present a comprehensive synthesis and evaluation of the pu
blished scales measuring the components of the decision making process
in ethical situations using the Hunt-Vitell (1993) theory of ethics a
s a framework to guide the research. Suggestions for future scale deve
lopment are also provided.