The successful progress of pharmacology in the treatment of several di
seases has led to the development of a powerful pharmaceutical industr
y with an estimated market of over $250 billion. It is therefore under
standable that as drug development and marketing has become a major bu
siness it has adopted the rules common to other commercial fields. Thi
s is a potentially dangerous trend because it undermines what should b
e the main goal of drug development, i.e. to make active medicinal age
nts available to the patient with precise and reliable information, at
the lowest possible cost, particularly when a national health system
has to supply the drugs to patients who have too low an income to pay
for them. The huge drug market has also set in motion a competition am
ong pharmaceutical firms. This has meant that as soon as a prototype d
rug becomes available several other similarly active compounds immedia
tely follow. These followers are usually called ''me-too drugs''. Me-t
oo drugs can be broadly defined as chemically related to the prototype
, or other chemical compounds which have an identical mechanism of act
ion. This increasing marketing of me-too drugs has been questioned, so
pharmaceutical firms are justifying the development of not-so-innovat
ive drugs. The most common arguments can be summarized as follows: me-
too drugs offer an improvement on the efficacy of the prototype; they
show a different profile of adverse effects; they are effective in pat
ients resistant to the prototype; they improve compliance in long-term
treatment; they are less expensive than the prototype, It is the purp
ose of this paper to review the evidence substantiating these statemen
ts, giving some figures regarding me-too drugs and presenting a few ex
amples.