The rheological properties of different brands of commercial tomato pa
ste, sauce, puree and ketchup were estimated by imperfect squeezing fl
ow viscosimetry using a wide plate and a shallow container. The tests
were performed with polished and grooved surfaces. In both, slip was p
rominent to such an extent that the equations for lubricated squeezing
flow had to be used for the calculation of rheological parameters. De
spite its crudeness, the procedure was sensitive enough to consistentl
y monitor rheological differences between commercial products of diffe
rent brands in terms of the apparent stress at a given specimen height
, the consistency, K, and flow index, n, of the pseudoplastic liquid c
onstitutive equation, and the apparent biaxial elongational viscosity,
mu(b) and its strain rate dependency. In tomato paste, the flow behav
ior index was approximately the same in all the brands (n similar to 0
.5), and the values of K and mu(b) had a linear relationship. Residual
forces after relaxation provided an additional textural measure relat
ed to the yield stress. Differences between products of different bran
ds could be consistently monitored regardless of whether the test was
performed at a fired specimen height or a preset initial force.