Since LTR retrotransposons and retroviruses are especially prone to re
gional duplications and recombination events, these viral-like systems
may be especially conducive to the evolution of closely spaced combin
atorial regulatory motifs. Using the Drosophila copia LTR retrotranspo
son as a model, we show that a regulatory region contained within the
element's untranslated leader region (ULR) consists of multiple copies
of an 8 bp motif (TTGTGAAA) with similarity to the core sequence of t
he SV40 enhancer. Naturally occurring variation in the number of these
motifs is correlated with the enhancer strength of the ULR. Our resul
ts indicate that inter-element selection may favor the evolution of mo
re active enhancers within permissive genetic backgrounds. We propose
that LTR retroelements and perhaps other retrotransposons constitute d
rive mechanisms for the evolution of eukaryotic enhancers which can be
subsequently distributed throughout host genomes to play a role in re
gulatory evolution.