MULTIPRODUCT NONLINEAR PRICING WITH MULTIPLE TASTE CHARACTERISTICS

Citation
Ds. Sibley et P. Srinagesh, MULTIPRODUCT NONLINEAR PRICING WITH MULTIPLE TASTE CHARACTERISTICS, The Rand journal of economics, 28(4), 1997, pp. 684-707
Citations number
17
ISSN journal
07416261
Volume
28
Issue
4
Year of publication
1997
Pages
684 - 707
Database
ISI
SICI code
0741-6261(1997)28:4<684:MNPWMT>2.0.ZU;2-B
Abstract
We analyze optimal multiproduct nonlinear prices in the case where con sumer tastes are characterized by more than one taste parameter We pre sent conditions under which the optimal nonlinear price schedule can b e computed by finding optimal price schedules separately for each mark et. If so, they are unbundled; if not, they are bundled. Bundling is w eakly superior to unbundling and is strictly superior when a condition that we term uniform ordering of demand curves is weakly violated. Wi th uniform ordering of demand curves, multiproduct nonlinear prices ha ve the same features as single-product ones. Without this condition it is easy to construct examples that contradict some well-known results from the standard literature in mechanism design.