In a study of thirty-one knowledge management projects in twenty-four
companies, the authors examine the differences and similarities of the
projects, from which they develop a typology. All the projects had so
meone responsible for the initiative, a commitment of human and capita
l resources, and four similar kinds of objectives: (1) they created re
positories by storing knowledge and making it easily available to user
s; (2) they provided access to knowledge and facilitated its transfer,
(3) they established an environment that encourages the creation, tra
nsfer and use of knowledge, and (4) they managed knowledge as an asset
on the balance sheet. The authors identify eight factors that seem to
characterize a successful project: 1. The project involves money save
d or earned, such as the Dow Chemical project that better managed comp
any patents. 2. The project uses a broad infrastructure of both techno
logy and organization. A technology infrastructure includes common tec
hnologies for desktop computing and communications. an organizational
infrastructure establishes roles for people and groups to serve as res
ources for particular projects. 3. The project has a balanced structur
e that, while flexible and evolutionary, still makes knowledge easy to
access. 4. Within the organization, people are positive about creatin
g, using, and sharing knowledge. 5. The purpose of the project is clea
r, and the language that knowledge managers use in describing it is fr
amed in terms common to the company's culture. 6. The project motivate
s people to create, share, and use knowledge (for example, giving awar
ds to the top ''knowledge sharers''). 7. There are many ways to transf
er knowledge, such as the Internet, lotus Notes, and global communicat
ions systems, but also including face-to-face communication. 8. The pr
oject has senior managers' support and commitment. An organization's k
nowledge-oriented culture, senior managers committed to the ''knowledg
e business,'' a sense of how the customer will use the knowledge, and
the human factors involved in creating knowledge are most important to
effective knowledge management.