The concept of 'equivalent time averaging' used in wind engineering to
compute wind loads on finite areas of structures, is examined. It is
shown that a value of averaging time equal to about 1.0-times the effe
ctive length of the structural influence area divided by a representat
ive mean velocity, is an appropriate one for structural load effects w
ith simple influence lines. For complex influence lines, the equivalen
t time-averaging concept breaks down.