INSPIRING GROUP CREATIVITY - COMPARING ANONYMOUS AND IDENTIFIED ELECTRONIC BRAINSTORMING

A laboratory study examined effects of group members' perceptions of b ehavioral components of transformational and transactional leadership on group creativity under anonymous and identified electronic brainsto rming conditions. Results indicated that perceptions of transactional goal setting and inspirational leadership were each positively related to group creativity. Intellectual stimulation and individualized cons ideration were negatively related to group creativity. Except for the effect of intellectual stimulation on group creativity, these effects were stronger under anonymous versus identified conditions.