We use a quantum-mechanical model to analyze charge-transfer (CT) exci
tons in closely packed, nonpolar organic molecular crystal thin films
grown by the ultrahigh-vacuum process of organic molecular beam deposi
tion. The exciton Hamiltonian includes both polarization effects and t
he periodic pseudopotential of the crystal. This model takes into acco
unt the very large anisotropy characteristic of many organic materials
such as the archetype molecular crystal, 3,4,9,10-perylenetetracarbox
ylic dianhydride (PTCDA) and PTCDA-based multilayers. Using a single-e
xciton Hamiltonian, we quantitatively model experimental electroabsorp
tion data and the absorption spectral shifts observed in ultrathin org
anic multilayers or ''multiple quantum wells.'' The data analyzed from
several such experiments give independent and consistent estimations
of the anisotropic effective mass tensor and exciton radii for PTCDA a
long different crystal axes. This treatment is general, and is found t
o extend to other CT and Wannier exciton systems found in many interes
ting, nonpolar organic molecular and inorganic semiconductor crystals
such GaAs, suggesting similar physical origins for Wannier and CT exci
tons in a wide range of materials.