Mw. Morris et al., PARSIMONY IN INTUITIVE EXPLANATIONS FOR BEHAVIOR - RECONCILING THE DISCOUNTING PRINCIPLE AND PREFERENCE FOR CONJUNCTIVE EXPLANATIONS, Basic and applied social psychology, 20(1), 1998, pp. 71-85
How do people judge how much explanation a behavior requires ? Attribu
tion researchers have identified two pertinent phenomena: the discount
ing effect, in which participants attribute less to one cause of a beh
avior when informed of the presence of a strong alternative cause, and
the conjunction effect, in which participants deem an explanation wit
h two causes as more likely than an explanation with only one of these
causes. Several researchers have asserted that these two effects refl
ect contrary modes of explanation and, consequently, that findings of
widespread conjunction effects in explanation are grounds for doubting
the layperson's concern for parsimony that Kelley's discounting princ
iple implies. By contrast, we propose that discounting and conjunction
effects reflect a common process of parsimonious reasoning from share
d causal schemas. Experiment 1 tests our proposal concerning how these
processes co-occur. Experiments 2 and 3 test unique predictions from
our model about moderators of the two effects.