Production-oriented cropping systems are strongly discussed both for e
conomic and environmental concerns. Agronomists are currently developp
ing new cropping systems, by reducing costs of production, by optimizi
ng nitrogen and water management, by promoting non chemical control of
pests, weeds and diseases. But, in these studies, the choice of genot
ypes is restricted by the commercial availability. Plant breeders coul
d contribute more to the sustainability of agricultural production thr
ough the selection of genotypes characterized as follows: low nitrogen
and water requirements, strong depolluting functions, drought-toleran
t or escaping water deficit periods, multi-resistant to diseases, adap
ted to mechanical control or more competitive against weeds. This desi
rable evolution of ideotypes will cause some difficulties to the seed
business.