Surface-sensitive and polarization-dependent near-edge X-ray absorptio
n fine structure (NEXAFS) measurements clearly reveal a preferred in-p
lane and out-of-plane orientation of phenyl and C=O groups at the surf
ace of rubbed polyimide films. The unidirectional molecular alignment
at the surface is argued to provide the template for liquid crystal (L
C) alignment of the films. Both the LC orientation along the rubbing d
irection as well as the direction of the out-of-plane LC pretilt are e
xplained in a simple model. In this model the LC direction follows the
preferential orientation of the phenyl rings at the surface. The pref
erred phenyl orientation is explained in terms of preferential chain s
egment alignment through a pulling action of the rubbing cloth fibers.
The proposed LC alignment model is based on the existence of a statis
tically significant unidirectional bond asymmetry at the polymer surfa
ce, and it does not require the existence of crystalline order.