The monomer analog of a common water-soluble charged macromolecule sho
ws surface tilt and cooperative adsorption that would be expected for
larger surfactant molecules-the small organic ion behaves as an embryo
nic surfactant. Yet the organic ion competes with inorganic ions (Na+,
Mg++, etc.) for access to the surface, and therefore its tilt increas
es with the size of the competing co-ion. Similar ordering of charged
units along a polyelectrolyte chain would be sterically frustrated. Th
is suggests a new contribution to surface energetics when a charged ma
cromolecule adsorbs.