SECRETS OF THE NEW BRAND BUILDERS

Authors
NAKACHE P
Citation
P. Nakache, SECRETS OF THE NEW BRAND BUILDERS, Fortune, 137(12), 1998, pp. 167
Citations number
NO
Categorie Soggetti
Business
Journal title
Fortune → ACNP
ISSN journal
00158259
Volume
137
Issue
12
Year of publication
1998
Database
ISI
SICI code
0015-8259(1998)137:12<167:SOTNBB>2.0.ZU;2-6