R. Campbell et Ehf. Dehaan, REPETITION PRIMING FOR FACE SPEECH IMAGES - SPEECH-READING PRIMES FACE IDENTIFICATION, British journal of psychology, 89, 1998, pp. 309-323
Does speech-reading (classifying a facial image in terms of speech-sou
nd) proceed independently of other face-reading skills? Repetition pri
ming of face images was used to address this question. Earlier studies
established that identity-based decisions are sensitive to earlier ex
posure of images of a well-known person, but that face-reading tasks s
uch as expression or age classification may not be. We extended the re
petition priming paradigm to speech-reading and in three experiments e
stablished that (a) identity decisions for personally familiar faces w
ere sensitive to a previous image of that person's face making a speec
h-sound (identity decisions were primed by speech-reading), (b) speech
-sound ma:ching vas not faster for known faces seen earlier in a diffe
rent task (speech-reading was not primed by identification). We also f
ound some evidence that knowledge of familiar faces could interfere wi
th classification of face images for speech (unfamiliar faces were spe
ech read faster) and that repeating a speech-classification task could
give rise to form rather than face-based priming. These findings are
discussed in relation to the separability of speech-reading from other
face processing tasks.