THE DEVELOPMENT AND LONGITUDINAL TEST OF A MODEL OF ORGANIZATIONAL IDENTIFICATION

This study proposed and tested a theoretical model of the organization al identification process using a sample (N = 198) of electric utility employees. Based upon a longitudinal design, results indicated that t he antecedents of perceived role-related characteristics and construed external image were related to employees' identification with their o rganization, while perceived motivating job characteristics were not. Additionally, organizational identification was positively related to the employees' intention to remain within the organization. Implicatio ns for research and practice are discussed.