Em. Graham, MARKET-STRUCTURE AND THE MULTINATIONAL-ENTERPRISE - A GAME-THEORETIC APPROACH, Journal of international business studies, 29(1), 1998, pp. 67-83
Since at least the late 1950s, if has been recognized that multination
al enterprises operate in imperfect markets characterized by oligopoly
. The dominant ''transactions-cost'' theory of multinational enterpris
es does not wholly account fdr why this is so. The reductio ad absurdu
m of this theory would predict imperfect markets to be sure, but they
would be monopolistic rather than oligopolistic. in this article, a si
mple model based on noncooperative game theory shows how oligopolistic
markets can involve from monopolistic ones. Also shown is that it is
neither necessary nor sufficient that a firm have lower costs than its
rivals in order to have an incentive to become multinational.