The moral use of money in the late nineteenth and early twentieth cent
ury is considered by examining a sample of thirteen American entrepren
eurs. Bourdieu's concepts of economic and symbolic capital, as well as
Appadurai's ideas about linking desire and sacrifice through exchange
are used to show how some entrepreneurs redistributed their wealth th
rough philanthropy. Other men of wealth remained committed to personal
accumulation. The concept of habitus is shown to be limited in explai
ning the differences in the moral distribution of wealth.