FRAMING THE CANDIDATES IN PRESIDENTIAL PRIMARIES - ISSUES AND IMAGES IN PRESS RELEASES AND NEWS COVERAGE

Citation
M. Miller et al., FRAMING THE CANDIDATES IN PRESIDENTIAL PRIMARIES - ISSUES AND IMAGES IN PRESS RELEASES AND NEWS COVERAGE, Journalism and mass communication quarterly, 75(2), 1998, pp. 312-324
Citations number
20
Categorie Soggetti
Communication
ISSN journal
10776990
Volume
75
Issue
2
Year of publication
1998
Pages
312 - 324
Database
ISI
SICI code
1077-6990(1998)75:2<312:FTCIPP>2.0.ZU;2-O
Abstract
Media coverage of presidential primaries is crucial to voters, and can didates often complain that news coverage fails to present their posit ions. This study used computerized content analysis to examine how the 1996 GOP presidential candidates framed themselves in press releases and how elite newspapers covered them. The analysis reveals that (1) c andidate images were distinct in press releases and news stories; (2) candidate positions were represented differently in both; and (3) cand idates were differentially successful in getting news media to reflect their positions. News media covered substantive concerns that were no t included in candidate press releases.