Outdoor residential pesticide use has different economic motivations t
han agricultural pesticide use. During the past 20 years, pesticides f
or nonstructural pests have been applied on residential landscapes of
about 50% of all U.S. households. But the number of people who pay for
professional treatments has been growing. Households that use outdoor
pesticides are more likely to have yards, bigger or better-quality ya
rds, lower pest tolerances, more pestiferous surroundings, or less con
cern about risks of pesticidal exposure. Professional pest control bec
omes more attractive as the costs of household time, equipment, or exp
osure increase or as the benefits of professional time, expertise, equ
ipment, or a restricted pesticide increase. In general, households are
less likely than farmers to use pesticides, read labels, and take pre
cautions. They apply herbicides at higher rates and insecticides at lo
wer rates than most farmers. These behavioral differences reflect diff
erences in the objectives and degree of market orientation of pest con
trol, the scale of operations, and regulation. Our economic perspectiv
e, together with scientific information on pest management, can be use
ful for creating better pest management policies to reduce adverse env
ironmental or public-health impacts.