MOVIE INDUCED TOURISM

Movies provide the objects and subjects for the gaze of many people, a nd for some people, movies induce them to travel to the locations wher e they were filmed. The data gathered at 12 US locations supports earl ier anecdotal accounts of movie-induced tourism. This paper extends fr om earlier studies by suggesting a variety of reasons for this type of gaze and documents some of the impacts on movie induced tourism locat ions. Visitation data were gathered from a variety of settings and wer e aggregated to show the power of movies when inducing people to locat ions. Data analysis showed at least four years of visitation increases after movies were released.