Managers are called on to select among implementation approaches accor
ding to situational demands. This paper examines factors that influenc
e this selection. To conduct such a study, managers' views of the prag
matics (prospects of success and resistance), potential use, and ethic
s of several implementation approaches were systematically collected.
Explanatory variables included the participating managers' characteris
tics (level, gender, and experience) and the situation (participative
or control-oriented climates). 'Implementation style', which measures
a manager's preferences for a given implementation approach, was also
included as an explanatory factor. The study found that managers had a
repertoire of implementation approaches and used some of the approach
es contingently. However, managers preferred to me implementation appr
oaches that did not match the demands of the situation. Also, the mana
gers' implementation style influenced their selection and use of imple
mentation approaches. The implications of these findings for managers
and management are discussed.