This study investigates the impact of entry timing, mode of entry, market f
ocus, and location advantages on the financial performance and survival of
multinational corporations (MNCs) in China. Three major results were Sound.
First, MNCs that entered China in an earlier year had a higher level of pr
ofit than those that entered in a later year. Second, equity joint ventures
(EJVs) had a higher profit level than cooperative operations or wholly for
eign-owned subsidiaries. Third, MNCs that utilized well the location advant
ages in China had a higher profit. We also found that EJVs were more likely
to survive compared to cooperative operations, while wholly owned subsidia
ries did not differ fi from EJVs. The findings are based on a 2-year study
of about 1000 MNC operations in China. Copyright (C) 1999 John Wiley & Sons
, Ltd.