THE BEST STRATEGY TO DEVELOP TRULY NEW PRODUCTS

Authors
LYNN GS MAZZUCA M MORONE JG PAULSON AS
Citation
Gs. Lynn et al., THE BEST STRATEGY TO DEVELOP TRULY NEW PRODUCTS, Chemtech, 28(11), 1998, pp. 7-12
Citations number
23
Categorie Soggetti
Chemistry Applied
Journal title
Chemtech → ACNP
ISSN journal
00092703
Volume
28
Issue
11
Year of publication
1998
Pages
7 - 12
Database
ISI
SICI code
0009-2703(1998)28:11<7:TBSTDT>2.0.ZU;2-X
Abstract
The key is having a new-product team that is always learning from past experience embracing new, information, and building on it.