In this paper we examine the possible reasons why individuals who live
in homes facing a flat monthly rate for water accept or reject an off
er to have water metering devices installed at no cost to them. A legi
t model is used to model the discrete choice of acceptance. Since the
demand for metering is directly tied to water demand, we estimate dema
nd models for unmetered households in the Reno/Sparks metropolitan are
a using contingent data obtained by presenting households with hypothe
tical prices they might encounter under a metering system. Conditional
legit and demand models are then used to examine the potential for me
tering to promote water conservation in the arid Reno/Sparks, Nevada m
etropolitan area.