PURPOSES AND IMPACT OF PERSONALITY-ORIENTED TRAINING IN ORGANIZATIONS- A STUDY ON MANAGEMENT-TRAINING AT DAIMLER-BENZ

In company management training, personality oriented trainings are sta rting to receive much attention. Personality oriented measures have be en evaluated sporadically but these evaluations show very different re sults. First we investigate how ''Personality'' is described theoretic ally and which initiatives can be taken to reflect on personality comp onents and to change some factors. In the second empirical part person ality training for managers based at Daimler-Benz in Stuttgart is eval uated. The methodological procedure consisted of a simple time series design with four points of measurement. Data were collected in qualita tive interviews. The evaluation shows that all participants were able to cope with conflicts and stress situations with increased reflection . In some cases better communication behaviour could be shown in the p artial study which took place a year after the seminar and this had a positive effect on the work climate and the results of work.