C. Caldwell et al., THE SYMPATHY CARD AS CULTURAL ASSESSMENT OF AMERICAN ATTITUDES TOWARDDEATH, BEREAVEMENT AND EXTENDING SYMPATHY - A REPLICATED STUDY, Omega, 37(2), 1998, pp. 121-132
In 1980, Marsha McGee conducted a study to evaluate the content of sym
pathy cards to view the American treatment of death, bereavement, and
sympathy. She surveyed eighty-seven college students to determine thei
r use of and attitudes toward sympathy cards. Fifteen years later this
study replicates that undertaking in an attempt to determine what att
itude changes have occurred, if any. One hundred thirty-seven sympathy
cards were analyzed, and ninety-three people completed a questionnair
e. Data gathered were compared to the original results with the determ
ination that in fact there have been subtle changes in many respects;
however, the reluctance to confront death in our expressions of sympat
hy and to use ''that word'' remains as staunch as ever.