C. Pinder, Craig, Concerning the Application of Human Motivation Theories in Organizational Settings, Academy of Management review , 2(3), 1977, pp. 384-397
Although theories of industrial motivation require application in on-going organizations for the sake of validation, most of them are not yet sufficiently mature to justify their widespread commercial applications by practitioners or consulting academics. Even their "successful" application may result in dysfunctional consequences, having ethical implications.