An Inventory and Critique of Strategy Research Using the PIMS Database

Authors
Ramanujam, Vasudevan Venkatraman, N.
Citation
Ramanujam, Vasudevan et N. Venkatraman,, An Inventory and Critique of Strategy Research Using the PIMS Database, Academy of Management review , 9(1), 1984, pp. 138-151
Journal title
Academy of Management review → ACNP
ISSN journal
03637425
Volume
9
Issue
1
Year of publication
1984
Pages
138 - 151
Database
ACNP
SICI code
Abstract
This paper surveys the body of research conducted by marketing and strategic management researchers using the PIMS database.Research questions and findings from this research are summarized.A methodological critique is offered, and its overall relevance is evaluated in terms of a recent conceptual framework suggested by Thomas and Tymon (1982).