Cross-national comparisons and consumer stereotypes: a case study of working and non-working wives in the U. S. and France

Authors
Douglas, Susan P.
Citation
. Douglas, Susan P., Cross-national comparisons and consumer stereotypes: a case study of working and non-working wives in the U. S. and France , Journal of consumer research Consumer research;JCR , 3(1), 1976, pp. 12-20
Journal title
Journal of consumer research Consumer research;JCR → ACNP
ISSN journal
00935301
Volume
3
Issue
1
Year of publication
1976
Pages
12 - 20
Database
ACNP
SICI code