Contemporary attitudes to wetlands were examined in two sites in Britain, t
o assess perceptions and thus educational failings as a barrier to wetland
restoration. Results showed that adults' altitudes were more positive than
previous literature suggests: 56% were aware of the importance of wetlands
for biodiversity, and 73% were supportive of their restoration. Social grou
ps had significantly different attitudes to wetlands (p < 0.002), which may
result largely from a difference between farmers and the public (p < 0.001
). Additionally a near-significant difference (p < 0.08) was detected betwe
en genders, with woman possibly more positive. Motivation for wetland conse
rvation tended to be ethical, with 74% willing to pay, and 71% willing to v
ote, for wetland conservation. Whilst larger surveys are required to assess
the generality of these results, there is reason for optimism that some fo
rm of education is improving public perception, despite concerns about nega
tive conditioning amongst children (Anderson and Moss 1993).