The trade-off between risk and return in equity markets is well established
. This paper examines the existence of the same trade-off in the single-fam
ily housing market. That market is dominated by homeowners, who constitute
about two-thirds of U.S, households. For them the choice about how much hou
sing and what house to buy is a joint consumption-investment decision. Furt
hermore, owner-occupied housing is by nature a lumpy investment whose risk
cannot be completely diversified. Does this consumption-investment link neg
ate the risk-return trade-off within the single-family housing market? Theo
ry suggests the link still holds. This paper supplies empirical evidence in
support of that theoretical result.