Quarterly data for Israel are used to compare and contrast three dynamic ec
onometric methodologies for estimating the demand for electricity by househ
olds and industrial companies. These are the Dynamic Regression Model and t
wo approaches to cointegration (OLS and Maximum Likelihood). Since we find
evidence of seasonal unit roots in the data we also test for seasonal coint
egration. We find that the scale elasticities are similar in all three appr
oaches but the OLS price elasticities are considerably lower. Moreover, OLS
suggests non-cointegration. The paper concludes by stochastically simulati
ng the DRMs to calculate upside-risk in electricity demand. (C) 1999 Elsevi
er Science B.V. All rights reserved. JEL classifications: Q41.