The experimental data on atmospheric and solar neutrinos suggest that there
is near-maximal mixing between nu(mu) and nu(tau) but that their masses ar
e hierarchically separated. In models of Abelian horizontal symmetries, mix
ing of O(1) generically implies that the corresponding masses are of the sa
me order of magnitude. We describe two new mechanisms by which a large hier
archy between strongly mixed neutrinos can be achieved in this framework. F
irst, a discrete Abelian symmetry can give the desired result in three ways
: mass enhancement, mixing enhancement and mass suppression. Second, holomo
rphic zeros can give mass suppression.