Picture and word recall was examined in conjunction with list organiza
tion. 60 subjects studied a list of 30 items, either words or their pi
ctorial equivalents. The 30 words/pictures, members of five conceptual
categories, each represented by six exemplars, were presented either
blocked by category or in a random order. While pictures were recalled
better than words and a standard blocked-random effect was observed,
the interaction indicated that the recall advantage of a blocked prese
ntation was restricted to the word lists. A similar pattern emerged fo
r clustering. These findings are discussed in terms of limitations upo
n the pictorial superiority effect.