Existing multimedia processors having millions of transistors are not suita
ble for portable multimedia services and existing fixed-point DSP chips hav
ing fixed data formats are not appropriate for multimedia applications. Thi
s paper proposes a multimedia fixed-point DSP (MDSP) chip for portable mult
imedia services and its chip implementation. MDSP employs parallel processi
ng techniques, such as SIMD, vector processing, and DSP techniques. MDSP ca
n handle 8-, 16-, 32- or 40-bit data and can perform two MAC operations in
parallel. In addition, MDSP can complete two vector operations with two dat
a movements in a cycle. With these features, MDSP can handle both 2-D video
signal processing and 1-D signal processing. The prototype MDSP chip has 6
8,831 gates, has been fabricated, and is running at 30 MHz.