A 1972-73 study of modern and traditional value orientations among Anglo- a
nd Mexican-Americans in Lubbock, Texas, is replicated. The instrument used
earlier, consisting mainly of modernity items developed by Kahl, was admini
stered in 1994 to a sample of Angles and Mexican Americans (n = 757). The r
esults show a convergence of the two ethnic groups on modernity scales. His
panics had moved in the direction of modernity, while on several scales Ang
les had become more traditional. Results are discussed in light of theories
of assimilation and pluralism.