Fixed segmentism is the phenomenon whereby a reduplicative morpheme contain
s segments that are invariant rather than copied. We investigate it within
Optimality Theory, arguing that. it falls into two distinct types, phonolog
ical and morphological. Phonological fixed segmentism is analyzed under the
OT rubric of emergence of the unmarked. It therefore has significant conne
ctions to markedness theory, sharing properties with other domains where ma
rkedness is relevant and showing context-dependence. In contrast, morpholog
ical fixed segmentism is a kind of affixation, and so it resembles affixing
morphology generally. The two types are contrasted, and claims about impos
sible patterns of fixed segmentism are developed.