The share of wheat in China's overall grain production and consumption has
increased since economic reform. China is also a large wheat importer, but
imports am erratic. In the literature, there is disagreement over future pr
ospects for per capita wheat consumption in China and imports. Most of the
wheat is consumed in rural areas where the majority of the population resid
es and where consumers have shifted from coarse grains and potatoes to whea
t. We analyze rural wheat consumption using household data from two provinc
es. We find there is evidence to support a contention that China's-per capi
ta wheat consumption may not grow very fast in the future and could actuall
y fall.